Local citation services

Your business details, consistent everywhere they appear — across the aggregators, the general directories, and the industry-specific sites your customers and Google both check.

What we usually find

Citation problems are almost never about volume

They are about the listings you already have disagreeing with each other.

01

Your listings disagree with each other

A suite number on one directory, none on the next. An old phone number from before you ported it. A name with LLC on some and not others. Search engines reconcile those differences, and inconsistency is the most common reason a business that should rank locally does not.

02

Listings exist that you never created

Data aggregators generate listings automatically from public records and old data. Most businesses have listings they have never seen, carrying information that was accurate years ago.

03

Duplicates split your signal

Two listings for the same business on the same directory divide reviews, confuse the crawler, and are often the reason one competitor outranks you on nothing but tidiness.

04

The directories that matter differ by industry

A law firm needs Avvo, Justia, and FindLaw. A restaurant needs Yelp, TripAdvisor, and OpenTable. A contractor needs Angi, HomeAdvisor, and BuildZoom. Generic 100-directory packages spend most of their effort on sites nobody in your field is judged on.

How we work

What the work actually involves

Audit first, always

We find what already exists before creating anything new — including the listings you did not know about and the ones with a phone number you stopped using.

One canonical NAP

We agree the exact name, address, and phone format — down to whether it is Suite or Ste — and everything is built to match it.

The directories your industry is judged on

Core aggregators and the general directories, then the vertical-specific sites that actually carry weight in your field. We maintain research on this across 165+ industries.

Duplicates merged, wrong listings corrected

Claiming, merging, and chasing the directories that make it difficult. This is the slow part, and it is usually where the ranking gain is.

A record you keep

Every listing, its login, and its status in one document that belongs to you — so this never has to be rediscovered from scratch, by us or anyone else.

Why the industry-specific part matters

We maintain research on how 165+ industries are found and evaluated online — which directories carry weight, which review platforms customers actually check, and which listings are simply noise. That is the difference between 80 submissions and 30 that count.

See our wider local SEO work

Questions we get asked

We have written the long-form answers to most of these. Start with the citation sites guide, or whether paying for this is worth it.

Start with the audit

We will find the listings you already have, show you which ones disagree with each other, and tell you whether this is worth paying for in your case. No cost, and no obligation to have us do the work.

Get a free citation audit