Showit to a custom site
You are maintaining two websites
A Showit site has a desktop design and a mobile design, and Showit’s own documentation is clear that placement, fonts and canvas height are adjusted independently between them2. Then the blog is a third thing, running on WordPress, priced by how many people read it3.
If you have not heard of Showit
It is a drag-and-drop builder that calls itself “A Web Builder by Creatives for Creatives”1. You put an element where you want it and it stays exactly there, rather than flowing inside a grid. That is unusual, and for the right person it is the whole appeal.
The professions it names are:
- Photographers
- Designers
- Podcasters
- Health and wellness
- Beauty
- Personal brands
- Coaches
If you are on that list and your website is your portfolio, Showit is a good choice and this page is probably not for you.
The canvas trade
Every change, made twice
Showit calls this creative freedom, and that is a fair description rather than spin. Full control over the phone layout independently of the desktop one is exactly what a designer wants. The question is who is holding it afterwards.
What carries over
Assets. Add an image or a text block to the desktop design and it appears on mobile too, so content does not have to be entered twice2.
What does not
Canvas height, font settings, element placement, and in Showit’s own words “most other canvas settings”, which are adjusted independently between the two designs2.
In practice: a designer working side by side in both views handles this without thinking. An owner who opens the site twice a year to change a price or add a service does not, and the failure is silent — the desktop view looks right, so nothing appears wrong, and the version most of your visitors actually see has been left behind.
The third system
Your blog is WordPress, and it is priced by readers
Showit designs the theme; WordPress runs the blog underneath. The plans are organised around how many people visit it.
- $22No blog
Showit, no blog
The site only. Fine until you want to publish anything.
- $2710,000 blog visits a month
Basic Starter Blog
One WordPress user, and additional plugins are not permitted.
- $3925,000 blog visits a month
Advanced Blog
Unlimited WordPress users, custom plugins allowed.
- $63100,000 blog visits a month
Advanced Blog 100K
Same features, more traffic allowance.
- $119200,000 blog visits a month
Advanced Blog 200K
Beyond this it becomes a conversation with support.
Monthly equivalents on annual billing, as published3. Nobody is being overcharged — each tier buys real capacity. But read the ladder as an incentive rather than a price list. Everything the SEO work on this site is for is increasing the number in the right-hand column, and on this platform that is the number your bill is indexed to.
The honest split
Two kinds of business, two different answers
Stay on Showit
Your website is your portfolio. You are a photographer, a designer, a coach with a personal brand — somebody whose work is judged by how the site looks before it is judged by anything else.
You or somebody close to you enjoys the canvas and uses it. The two-design trade is a benefit to you rather than a tax, because you actually want the phone layout to differ.
Your blog is modest or absent, so the traffic ladder never reaches the rungs that hurt. Nothing above applies, and a new template is a far better use of money than a rebuild.
Worth costing a move
The site is a business tool rather than a portfolio. It exists to get enquiries, the pages are services and locations, and how it looks matters but not more than whether it works.
Nobody there enjoys the canvas. The designer who built it has moved on, changes get postponed because they are fiddly, and the mobile view has quietly drifted from the desktop one.
Content is part of the plan. If the strategy is to publish and rank, a platform that raises its price as readership grows is working against the thing you are paying somebody else to improve.
What moving involves
The design is rebuilt rather than exported, and that is less painful than it sounds: the decisions already exist and were usually made by somebody with taste, so it is execution rather than redesign. The blog content exports cleanly, which is a genuine upside of it being WordPress underneath. URLs are mapped one-to-one from a crawl of the live site. What you end up with is one responsive site instead of two canvases and a separate blog, built in Next.js and hosted on Vercel from a repository in your name, with security and scaling handled here. The method is on the migration page.
The blog half of a Showit site is a WordPress install, billed separately. If that half is the part you actually want to move, it is covered on the WordPress page.
Worth knowing
Including what Showit even is
A drag-and-drop website builder aimed at creative businesses. Its strapline is 'A Web Builder by Creatives for Creatives' and the professions it names are photographers, designers, podcasters, wellness, beauty, personal brands and coaches. The distinctive thing is the canvas: you place an element wherever you want and it stays exactly there, rather than flowing inside a grid the way most builders work. Designers love it for that, and the template market around it is genuinely good. If your website is your portfolio, it is a strong choice.
It is a feature, and Showit is right to sell it as one. Full control over how the site looks on a phone independently of how it looks on a laptop is exactly what a designer wants. The cost lands on whoever maintains the site afterwards. Showit's documentation is clear that canvas height, font settings and element placement are adjusted independently between the two, so a layout change is two changes, and a fix applied to one canvas is genuinely not applied to the other. That is fine when a designer is doing it weekly. It goes wrong when an owner does it twice a year and forgets which view they were in.
Yes. Showit designs the theme and WordPress runs the blog underneath, which Showit describes as the web's ultimate power couple. It is a reasonable arrangement and it works. It also means you are running two systems rather than one, and on the popular plan you get a single WordPress user and are told that additional plugins are not permitted. Worth knowing if anybody has promised you WordPress flexibility as part of the deal.
It matters most to exactly the businesses that should care about content. The popular plan covers 10,000 blog visits a month. If the writing works and you reach that, the next tier is roughly a 45% increase, then the one after that is about 60% more again. Nobody is being gouged — the tiers buy real resources. But the shape of the bill means the better your content does, the more you pay for hosting it, which is an odd incentive for a small business trying to grow through search.
Yes, and Showit sites are worth keeping the look of. The design is rebuilt rather than transferred — there is no export that produces a maintainable site — but the layout, typography and imagery all carry across, and because the decisions were made by somebody with taste, the rebuild is largely execution rather than redesign. The blog content exports cleanly from WordPress, which is one of the genuine advantages of it being WordPress underneath.
Two to five weeks and the $2,500 to $15,000 web design range, usually toward the lower end because the design already exists and the site is typically small. The two things that take care are the redirect map, built from a crawl rather than an export, and getting a responsive layout that honours the original design without needing two of everything.
Sources
Three pages, all Showit’s own. The two-canvas description in particular is theirs rather than a critic’s, and they present it as a strength.
- 1
Showit homepage — The company's own strapline and the professions it names. Checked September 2026.
- 2
Mobile vs. desktop design — Showit's own documentation of how the two canvases relate. Checked September 2026.
- 3
Pricing — Published plans, blog visit limits and WordPress user counts. Checked September 2026.
Plans and visit allowances are current to September 2026. Showit revises them from time to time and the pricing page is the authority, not this one.
Check your mobile view first
Open your site on a phone and compare it to the laptop. If they have drifted apart, that is the two-canvas problem in front of you, and it is worth a conversation. If they match, somebody is looking after it properly and you should leave it alone.