Food & Beverage
Brewery / Winery E-Commerce Website Design
Independent craft breweries, microbreweries, and small-production wineries operating taprooms or tasting rooms alongside direct-to-consumer sales, distribution, and events — competing on product quality, tasting room experience, and community loyalty.. A custom online store built to sell — not a generic theme slapped on a template.
Brewery and winery owners doing $500K–$5M in annual revenue looking to increase taproom traffic need an online store that earns trust and makes buying effortless. At Boykin Web Management, we build custom brewery / winery e-commerce websites on Shopify and WooCommerce — designed from scratch around your brand, your products, and the way your customers shop. See our work or get a free proposal.
We Know What Brewery / Winery Brands Need to Sell Online
We've worked with businesses in your space. Here's what we understand about the challenges you face — and how we build around them.
Taproom discovery for breweries and wineries relies primarily on Google Business Profile and Yelp — accurate hours (including seasonal closures and holiday adjustments), photo content showing the taproom atmosphere, and review volume directly determine how many walk-in visitors choose the establishment
Wine and beer club membership marketing is the highest-LTV acquisition activity — converting taproom visitors into recurring shipment members who receive regular allocations requires a distinct enrollment conversation and benefit structure that most producers underinvest in
Instagram and TikTok beverage content (pour shots, tasting notes content, brewing/winemaking process videos, food pairing demonstrations) performs exceptionally well organically — consistent visual content builds the brand presence that drives both taproom visits and online sales
What You Get With Every Brewery / Winery Store
Custom Storefront Design
Your online store gets a unique, brand-aligned design — not a generic theme. We build storefronts that look professional, load fast, and drive purchases.
Product Management
Easy-to-use product catalogs with categories, variants, images, and descriptions. Add, edit, or remove products on your own — no developer needed.
Secure Checkout
PCI-compliant checkout flows that customers trust. We integrate industry-standard payment security to protect every transaction.
Payment Integration
We set up Stripe, PayPal, Apple Pay, Google Pay, and other payment gateways so your customers can pay the way they prefer.
Shipping Setup
We configure shipping zones, rates, and carrier integrations so customers get accurate costs and tracking information from day one.
Inventory Management
Track stock levels, set low-inventory alerts, and manage variants across your entire product catalog from one dashboard.
Ready to Launch Your Brewery / Winery Store?
Get a free, no-obligation proposal built specifically for your business.
Get Your Free Store ProposalWhat's Included in Your Brewery / Winery Store Project
- Custom e-commerce storefront design
- Shopify or WooCommerce setup and configuration
- Product catalog setup with categories and variants
- Payment gateway integration (Stripe, PayPal, etc.)
- Shipping zones and rate configuration
- Tax settings and compliance setup
- Order management and notification workflows
- Mobile-responsive checkout optimization
- SEO setup for product and category pages
- Training on how to manage your store
Built for the Tools Brewery / Winery Brands Already Use
We build stores that integrate with the platforms your business runs on — so your site works with your stack, not against it.
Commerce7 / WineDirect / Ekos
Beverage producer-specific DTC commerce platforms with wine/beer club management, compliance-aware shipping, and tasting room POS integration — the operational backbone for DTC sales and club membership
Untappd for Business / Vivino
Beer and wine social platforms where product discovery happens for engaged beverage consumers — active profile management and review responses on these platforms drive both taproom visits and retail searches
Google Business Profile
Taproom search visibility — accurate hours, taproom atmosphere photos, and review management affect placement for 'brewery near me' and 'winery near me' searches
Instagram / TikTok
Primary brand-building platforms for beverage producers — pour shots, process content, event coverage, and product release announcements build the following that sustains direct sales and taproom traffic
Eventbrite / Tock
Event ticketing and reservation management for taproom events, private tastings, winery tours, and food pairing dinners — Tock specifically is growing adoption for premium reservation-required experiences
“He was punctual, responsive and professional. He had valuable opinions, creative ideas and his work is impressive. If you're looking for results, return on investment and just a fantastic looking, user friendly website, give this company a shot.”
K T Crow
Small Business Owner
Brewery / Winery E-Commerce — Frequently Asked Questions
Let's Build a Brewery / Winery Store That Sells
Custom design. Built around your products. Optimized from day one for the way your customers shop and buy.
Get Your Free Store ProposalOr explore our full range of services for brewery / winery businesses.